Specimen of the font Helvetica
Max Miedinger (Zurich, December 24, 1910 - Zurich, March 8, 1980) was a Swiss letter designer, best known for his creation of Helvetica.
LifeIn the time of Miedinger, there was a lot of movement in the modernization of the fonts. He therefore chose resolently for this branch of the graphic world. Activities
Miedinger first worked as a salesman and sat at the Swiss writing company Haas'sche Schriftgiesserei and learned from Edouard Hoffmann, from 1926 to 1930, who ran the literary at that time. Haas Grotesk of Helvetica
In his spare time, Miedinger was working on making a more modern version of the now-popular Akzidenz Grotesk. The result was initially called 'Haas Grotesk' and published in 1956 with the name Helvetica. This font was suddenly taken very quickly, and today it is a popular font in the typographic world, due to its neutral character and friendly typographic and readability.
At the time, adjustments were made to the font, under the flag of D. Stempel AG and Linotype, and the latter company rewarded Miedinger to a large extent. Fonts of Miedinger New Helvetica Miedinger Monospace 821 Swiss 721 Swiss 921
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